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Search engine marketing and paid advertising for a perfume manufacturer

Search engine marketing and paid advertising for a perfume manufacturer
The Client contacted us in order to increase the level of sales through contextual advertising.
Region: Ukraine

How to triple the level of sales in the luxury segment?

About the client

poetryhome.ua - ukrainian manufacturer of natural perfumes: candles, diffusers, perfumes, aromatic sachets, luxury class soaps, and shower gels
Web metrics

Income

+264%

SEO-traffic

+6180
from 870 per month

Visibility of the website

1,69

Eugene Yadrentsev

Project Manager, Poetry Home

First of all, the ITForce team started by setting our Google Ads account and campaigns. Then they defined main keywords for launching Search campaigns and adding negative keywords. Also the ITForce team prepared ads and set search and shopping campaigns. After all settings, the team began supporting the Google Ads account.
According to the Google Analytics reports income that we received from Google Ads was 27% from the total income of the company. Transactions from Google Ads are 32% from all our transactions. Average price per lead is 5$. From google/cpc we received 70% traffic on our website.
They are always open to communication and available. I’m always receiving different account development suggestions. And what is very important for me, all the tasks on deadlines.
They not only offer new tools of Google ads but also try to give suggestions to receive more results. And of course fast reaction on all my questions.
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Who worked on the project


PPC Management Services
Region: Ukraine
Service: PPC Management Services

The Client contacted us to set up contextual advertising to increase demand for products.

+3871%
+411
-35%
Order
website promotion
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