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2

In this article, we’ll move on to cover the most popular errors and issues when working with the Ads Editor.


1. Critical error Limit: 50 TEXT_CREATIVES_PER_ADGROUP when publishing

False steps Critical error Limit

Root cause: Hit the limit on the number of ads in one group, that is, you are trying to publish more than 50 ads for one group.

Solution: Double-check the number of ads in the file for publication. Check if the box “My data includes columns for campaigns and/or ad groups” is checked when data input in the Editor.

All limits in Ads accounts can be found here.

False steps Add changes


2. Deleted items do not disappear after posting and receiving recent changes

Solution: You have to do a full account download using the keyboard shortcut ctrl + alt + T, and check the checkbox Tools -> Settings -> Download and View -> Download deleted campaigns and ad groups.

False steps Account

False steps Download deleted campaigns


3. Can I set an ad schedule for several campaigns through the Ads Editor?

False steps Schedule

Solution: You can’t make changes to the ad schedule through AE, but you can copy an already configured schedule from one AC to another.

For this:

  1. We do a configure in the first advertising campaign via the interface;
  2. Download the latest editor changes;
  3. Right-click on the AC in which the correct schedule is set and select the item – “Copy Shell”;
  4. Select the rest of the AC and click the “Insert” button near the “Ad Schedule” field.

False Schedule


4. Error “Ambiguous line type”

False steps Ambiguous line type

Root cause: most often this error occurs during import, when the text of ads and keywords is written in one line, for example:

False steps Text of ads

Solution: Split your boot file into 2 separate sheets.

  • 1st sheet with columns: Campaign, Ad Group, Headline 1, Headline 2, Description, Path 1, Path 2, Final url
  • 2nd sheet with columns: Campaign, Ad Group, Keyword, Criterion Type

In order not to change the columns in the main import every time:

  • for the 1st sheet open the tab – Ads and extensions -> Expanded text ads -> Bulk editing;
  • for the 2nd sheet open the tab – Keywords and targeting -> Keywords -> Bulk editing.

5. Ads are added immediately to all groups, and not just to the needed ones

Solution: as in the first paragraph, you need to check the checkbox “My data includes columns for campaigns and/or ad groups” when data input in Editor.


6. The old ads are updated when you import ads with a new final URL, but you need to create new ones

False steps Import ads

Solution: You need to change the default setting by opening – Tools -> Settings -> Importing ads with different URLs -> Create a new ad if the displayed URL, final URL or path is different.

False steps new ad

We hope you wouldn’t make it again!


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